When festivals and distributors overlooked his first feature film, James Robert Woods decided to get it into cinemas himself.
The Birthday Trip stars Luke Jacobz, Nicola Frew and Rosehaven's David Quirk, and follows a bunch of inner-city millennials to a luxury farmstay for a birthday celebration that goes horribly wrong.
After writing, directing, filming and co-producing the project via his production company, Badlands, Woods found he couldn't stir any interest from major festival organisers or the usual indie distributors.
But with small screenings at the Vision Splendid Outback Film Festival in the Queensland town of Winton and Sydney's Inner West Film Fest, he felt confident the feature would speak to cinemagoers.
Woods is convinced it's the right moment to poke fun at upwardly mobile millennials and says audiences so far have enjoyed laughing at themselves.