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The Independent UK
The Independent UK
National
Dee-Ann Durbin

'Father of Peeps' marshmallow candies Bob Born dies at 98

Just Born

Ira “Bob” Born, a candy company executive known as the “Father of Peeps” for mechanizing the process to make marshmallow chicks, has died. He was 98.

Just Born Quality Confections, the 100-year-old family-owned company Born led for much of his life, said Monday that he had died peacefully on Sunday.

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