
It’s been three and a half years since Behringer began switching to its ‘super partner’ model, which has seen the company’s products being sold exclusively through a select network of major retailers rather than smaller, independent ones. Now, the company says that it’s exploring the idea of introducing an additional “direct-to-customer” shipping option.
As its name suggests, this would cut out any kind of third party and involve Behringer sending customers its products straight from the factory. “This would help ensure faster delivery and access to all our products, especially those not carried by our retailers,” says Behringer (via Facebook).