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The Independent UK
The Independent UK
Lifestyle
Ellie Muir

Fast fashion retailer ASOS struggles to engage customers as losses balloon

PA

We’ve all been there. A friend’s wedding is three days away and you don’t have anything to wear. The last thing you want to do is drag yourself around high-street shops, so inevitably you turn to ASOS. After all, the company is known for its next day delivery and easy returns service.

Though many of us are reliant on the online fast fashion retailer for last-minute holiday purchases or big seasonal shops, a new report shows that ASOS’s pre-tax losses ballooned to almost £300m in the year to 3 September, compared with £31m the previous year, according to the results published on Wednesday (1 November).

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