They say all roads lead to Rome, and in the fashion sphere, that’s undoubtedly the case for many of the industry’s most notable design houses—Fendi included. For this Italian heritage brand, the story began in 1925, when founders Adele and Edoardo Fendi established their roots in Rome’s city center, and unbeknownst to them, would grow to become a beloved Maison worldwide, best known for their innovative accessories and dedication to craftsmanship. In 1965, Karl Lagerfeld, then a sprite, young German designer, joined the company as artistic director, helping launch some of the house’s most iconic handbags to date, including the house’s now iconic Peekaboo bag style—initially created by Silvia Venturini Fendi, granddaughter to Adele and Edoardo’s who debuted it on the runways in September of 2008. Ahead of her time, Silvia notes the Peekaboo silhouette was born to embody the concept of whispered luxury—not flashy but perhaps easily recognizable to those in the know.
This spring/summer, 15 years after the Peekaboo’s launch, the iconic peek-a-boo has been given a warm-weather update, crafted in a hand-braided natural straw fabrication that still hits all of the classic notes of the original leather Peekaboo.
