Homeware fanatics are rushing to buy an £8 homeware item after seeing the nursery Molly-Mae Hague created for her newborn daughter Bambi. The nursery is unsurprisingly chic, and follows Molly-Mae's staple minimalist aesthetic.
Now Molly-Mae, who is Creative Director for online fashion giant PrettyLittleThing (PLT), has worked with the brand to release an adorable Bambino collection, so shoppers can replicate Bambi's nursery on a budget.
While some of the items in the collection are specifically aimed at babies, other homeware items could be used by anyone looking for clean, minimalistic homeware pieces. PrettyLittleThing has reported that over the past year, Google searches for ‘minimalist baby nursery’ have increased by a massive 58 per cent. Searches for ‘chic nursery decor’ has increased by a whopping 80%.
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Overall, Google search demand for ‘baby homeware’ has also increased by 96% over the past month, as Molly Mae shows us that baby accessories don’t have to be a threat to our design aesthetic.
PLT's Bambino range includes items like cosy cloud cushions and chunky knit blankets, silicone feeding sets and bamboo effect plates, to new parent mugs and pregnancy journals. PrettyLittleThing’s collection is full of practical yet adorable baby homeware and new parenting gifts.
Some items in their Bambino range from as little as £4, and it includes must have decor such as the Bambino Linen Cloud Shaped Mini Cushion for £8 and Pregnancy Journal for £15. The most popular item from the range, the £8 cloud cushion, has proven so popular with shoppers thanks to its affinity with Molly-Mae's nursery design, it's currently out of stock.
You can shop PrettyLittleThing's minimalist baby homeware range here.
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