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Cinemablend
Cinemablend
Entertainment
Mick Joest

Fans Have A Lot Of Thoughts About Kendall Jenner's Super Bowl Ad, But Kim Kardashian, Khloé, Kourtney And Gigi Hadid Are Her Ultimate Hype (Wo)Men

Kendall Jenner laughing.

Super Bowl LX is here on the 2026 TV schedule, which means advertisers are rolling out their commercials for the big game. The public has already seen some strong contenders this year from Uber Eats and Budweiser. However, I fear Fanatics Sportsbook may have already won by enlisting Kendall Jenner for its TV spot, which riffs on the "Kardashian Curse."

Jenner famously made news as one of the major recipients of the curse, which suggests that professional athletes who date a member of the Jenner/Kardashian clan end up having bad luck in their respective sports. Years after her ex Devin Booker's historic playoff loss, Jenner is now taking part in an ad in which she says she's profited off betting against all of her former boyfriends. Take a look, and continue reading to see how her sisters feel about the hilarious piece of promotion:

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