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The Guardian - UK
The Guardian - UK
Sport
Nick Ames

Fans criticise Aston Villa’s decision to hike ticket prices for Champions League

Aston Villa fans display a large 'Up the Villa' banner before a match at Villa Park.
‘To announce Champions League ticket prices well above this season’s Category A is extremely disappointing,’ said a Villa fans’ group. Photograph: Neville Williams/Aston Villa FC/Getty

Aston Villa have been accused of being “out of touch” and ignoring a request from their fan advisory board to cap Champions League ticket prices on the club’s return to Europe’s elite. Most supporters are faced with paying between £70 and £97 per home game when the competition returns this month, casting a cloud over their meetings with Bayern Munich, Bologna, Juventus and Celtic at Villa Park.

The fan advisory board had asked that prices for European ties be capped at Villa’s category A Premier League rates. But that did not materialise in Wednesday’s announcement and Villa face charges of exploiting supporters who have not seen their side compete at the highest level since the 1982-83 season, when they were knocked out of the European Cup quarter-finals by Juventus.

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