Short videos showing Justin and Hailey Bieber taking part in a private sushi-making lesson have prompted widespread discussion online, with fans drawing comparisons to a separate dining moment involving Selena Gomez and her husband, music producer Benny Blanco.
The footage, shared by Justin Bieber on Instagram on 17 December, shows the married couple preparing sushi at home with the assistance of a professional chef. The clips appeared shortly after reports that the Biebers had returned from a trip to Japan and were widely circulated across platforms including X, TikTok and Twitch.
While the videos themselves appeared informal and light-hearted, they quickly became the subject of broader online commentary. Fans linked the moment to a well-publicised shrimp tempura dinner associated with Gomez and Blanco earlier this year, reviving long-running public narratives surrounding the personal lives of the artists involved.
Sushi Lesson Draws Online Attention
The Instagram post consisted of two short, sped-up clips showing Justin Bieber joking with the chef and interacting casually with Hailey Bieber as they attempted to prepare sushi. The content was not presented as a promotional appearance or formal media release.
Online interest grew after users began juxtaposing the footage with fan commentary surrounding Gomez and Blanco's shrimp tempura dinner, which Blanco shared on TikTok in late November. That moment was widely interpreted by fans as an understated glimpse into the couple's relationship and quickly gained traction across social media platforms.
Neither the sushi lesson nor the earlier dinner was accompanied by public statements from those involved, and neither couple has commented on the comparisons being made online.
hailey and justin having a sushi date night! pic.twitter.com/NrLZcVZ92X
— 𝓟. (@pradaparisian) December 17, 2025
Justin encouraging hailey while they learn to cook sushi 🫶 pic.twitter.com/2JDJ3aovQY
— Elo (@luvshelo) December 17, 2025
Why Fans Are Drawing Parallels
The comparisons appear to be driven less by the meals themselves and more by long-standing public interest in the relationships of the individuals involved. Justin Bieber and Selena Gomez were in an on-off relationship for several years before separating permanently in 2018, a history that continues to shape online fan discussion.
Gomez's engagement to Blanco, announced in late 2024, renewed scrutiny of her personal life and prompted further comparison with Bieber's marriage to Hailey Bieber, whom he wed in the same year. Online commentary has frequently framed moments from both relationships as symbolic, even when no connection has been suggested by those involved.
Some users suggested the sushi lesson echoed earlier food-related content associated with Gomez and Blanco, while others dismissed the idea as coincidence amplified by fan culture. Several commenters noted that ordinary activities are often over-analysed when shared by public figures with shared histories.
@itsbennyblanco tempura date night
♬ Little Things - Adrián Berenguer
But Bieber's fans swear that Selena is obsessed and imitates them. pic.twitter.com/ur94lmphhy
— sara (@sara_44325) December 17, 2025
Context and Reaction
Reaction across social media platforms was mixed. While some users framed the two moments as contrasting snapshots of celebrity relationships, others criticised the comparisons as unnecessary or intrusive. Several commenters defended both couples, arguing that private moments shared publicly should not be treated as commentary on unrelated events.
There has been no indication from Justin and Hailey Bieber or from Selena Gomez and Benny Blanco that the moments were connected or intentionally comparable. No statements have been issued suggesting rivalry, messaging or imitation.
Justin and Hailey Bieber's sushi lesson may have been intended as a simple personal moment, but it has become another example of how celebrity content is shaped by audience interpretation. When placed alongside Gomez and Blanco's earlier dinner, the episode highlights how online culture can amplify everyday moments into broader narratives, often detached from the intentions of those involved.
