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Marie Claire

Lifestyle

Iris Goldsztajn

Fake Obituary for Eminem's Alter Ego Slim Shady Appears in Detroit Newspaper

Slim Shady Eminem Marshall Mathers

Photo of EMINEM.

Eminem is killing off his alter ego Slim Shady as he prepares to release a new album.

The 51-year-old rapper ran a "covert" ad disguised as an obituary in newspaper The Detroit News this week, with the headline, "Slim Shady Made Lasting Impressions." A subheading read, "Fans 'Will Never Forget' Controversial Rapper."

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