The League of Ireland, and Irish football as a whole, can emerge from a successful Euro 2028 bid stronger than ever - but plans to capitalise on the hosting of a major tournament must be put in place as soon as possible.
That’s according to Pádraig Smith, a former FAI and UEFA official who last week was appointed president of MLS side Colorado Rapids.
US chiefs are already working on turning Major League Soccer into a brand that can rival the biggest in the world.