The faces of ten young people who have been helped by Manchester Youth Zone during the last decade are to shine out on landmark buildings and advertising spaces across the city.
The Harpurphey -based project is celebrating its tenth year this month - and to mark the milestone they intend to make the young people themselves 'the stars of the show'. They have worked with local photographer Jody Hartley and creative agency Typocom to create the 10 in 10 campaign, featuring ten young people who have benefitted from joining.
The campaign launched in May at Axis Tower on Deansgate, the 28 storey residential skyscraper owned by Property Alliance Group which is unmissable to thousands of people, and which will feature the 10 in 10 portraits on its digital advertising space. The ten young people included in the campaign range from aged 10 to 26 years of age, all of whom have very different stories on how MYZ has helped them reach where they are today.