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The Guardian - UK
The Guardian - UK
Technology
Dan Milmo and Lisa O'Carroll

Facebook and Instagram could charge for ad-free services in EU

Facebook Instagram Meta European Union Mark Zuckerberg
Facebook and Instagram app logos
Meta plans to give Facebook and Instagram users in the EU the option of paying for ad-free versions of the social media services, according to sources. Photograph: Richard Drew/AP

Mark Zuckerberg’s Meta is considering charging users in the EU €13 (£11) a month to access an ad-free version of Instagram or Facebook on their phones, as the company grapples with regulatory pressure on how it uses people’s data.

Meta is also weighing a €17 charge to use Instagram and Facebook without adverts on desktop, according to sources close to the discussions. Accessing both apps on smartphones would cost about €19 a month.

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