Accused of misleading the public for decades on the promise of plastic recycling, oil and chemical companies are pushing a new idea: “advanced recycling”. Environmental advocates, however, say it’s more of the same old greenwash and litigators hope holding companies accountable for past lies might prevent the spread of a new one.
In late April, California attorney general Rob Bonta launched an investigation into ExxonMobil for its role in exacerbating the global plastic pollution crisis. Bonta says he was partly inspired by a 2020 investigation from NPR and Frontline that showed how companies like ExxonMobil, Chevron, Dow and Dupont were aware of the inefficacy of plastic recycling, yet they still strategized marketing campaigns that told a different story to the public.
