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The Guardian - UK
The Guardian - UK
Lifestyle
Freddie Yauner

Experience: I live as William Morris for three months a year

Artist Freddie Yauner dressed as William Morris in Trafalgar Square, London
‘We live in ridiculous times, and it’s a ridiculous thing to do’ … Freddie Yauner in Trafalgar Square, London. Photograph: Mark Chilvers

I have spent the first three months of the past six years trying to become the 19th-century designer and activist William Morris. I grow my hair and beard to look like him, while immersing myself in his work.

On 24 March – his birthday – I dress as Morris and finish the quarter with some kind of absurd performance to highlight pressing social issues that he was concerned about, and that I want more people to focus on today.

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