Expensive tickets, empty seats and brutal heat: Copa América’s fan problem

Ecuador v Jamaica was played in front of a crowd of 24,074 at Las Vegas’s Allegiant Stadium, which has a capacity of 61,000 for soccer games. Photograph: Candice Ward/Getty Images

The official X account of Copa América put out a post during the opening Group C game between Uruguay and Panama. “Look who’s here,” it read. Attached were photos of young, glamorous social media influencers posing as they enjoyed the game from the executive boxes.

The post soon went viral and has been viewed more than 7m times. Not by fans expressing joy, but rather by the Americas joining together to ask: “Who?”