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Fortune
Fortune
Allie Garfinkle

Exclusive: Prima, Mexico-based manufacturing and supply chain integrator, reveals it has raised $42.5 million

3 men wearing vests and holding hard hats pose for a photo (Credit: Prima)

With just weeks until Donald Trump takes office, the future of trade between the U.S. and Mexico looks deeply uncertain, as a storm of possible tariffs and border walls brews. For entrepreneurs Juan Pablo Ramos and Daniel Autrique, it’s a tempest headed straight for their startup—and they’re ready. 

Since 2022, Ramos and Autrique have been taking on the tough challenge of building trust between manufacturers in the U.S. and Mexico. They’ve been using technology to build a bridge across an already-complicated business terrain, frequently marked by undelivered orders, missed payments, and broken promises.

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