
Event platform Posh raised a fresh $37 million to solve one of the quintessential “tarpit” startup ideas: turning the “what are we doing tonight?” group chat into an actual plan.
Founded in 2019 by then‑New York University students Avante Price and Eli Taylor‑Lemire, Posh began as software they built to run their own events after getting cheated by promoters and hitting the limits of Eventbrite. “I was using Eventbrite and other products to manage events, and then realized that the technology components were missing a ton of the capabilities that I needed,” Price told Fortune. That pain point became Posh’s product: a business‑first platform where organizers, not the marketplace, sit at the center. The company is already capturing corners of the events industry which is on track to be worth more than $2 trillion by 2028.