The San Francisco 49ers want to build on the first-of-its-kind watch party held in the UK by utilising their close ties with Leeds United.
Former Leeds stars Jermaine Beckford and Ben Parker were in the crowd as hundreds of NFL fans attended the Avery Dennison Watch Party at the BOX sports Bar in the heart of Leeds city centre on Sunday.
Even though the 49ers were unable to produce a victory over the Atlanta Falcons, the enthralling fixture helped create a fantastic atmosphere.