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GamesRadar
GamesRadar
Technology
Anthony McGlynn

Ex-Blizzard exec commands others to stop taking devs for granted as EA, Ubisoft, and too many more drown the industry in layoffs: "The thing that made the game special in the first place is the people who built it"

An orc from World of Warcraft roars at the screen.

Layoffs have been horribly commonplace over the past few years, as publishers and studios of all shapes and sizes grapple with uncertain economic prospects. During his keynote at GDC 2026, Rob Pardo, former Blizzard CCO and co-founder of Bonfire Studios, called for executives to place more value on developers than the games.

"To those of you who are executives or business leaders, I will leave you with one final thought: If you create a game that truly endures, it's incredibly difficult," he said, as transcribed by PCGamer. "And if you're fortunate enough to launch one of those games, the rewards can be extraordinary."

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