Once a powerhouse at the box office, all Disney seems to be churning out lately is “box office flops.” At least, that’s what critics and the trades keep saying. It’s not the only studio struggling at the box office, but given Disney's reign over the last century, it's all anyone wants to talk about — especially during its centennial celebration.
The latest Mouse House movie to serve up a disappointing box office is Wish, which aimed to celebrate the animation studio’s 100th anniversary. Debuting in the number three spot over Thanksgiving weekend, the movie was immediately written off as a failure. A similar thing happened to Pixar’s Elemental earlier this year, which had a rough start at the box office, but ended up crossing a major milestone. It's success only grew from there when it broke a Disney+ record upon its release.
