Putting up prices is a tough sell at any time, let alone during the current cost of living crisis. But while Frank Lampard’s side are still striving to put things right on the pitch, Everton’s season ticket confirmation for 2023/24 appears to have been made with their supporters in mind.
Cynics might argue that costs have again increased and they’ve been fixed before we know what division the team will be playing in – after the joint lowest equivalent points total in the club’s history last season, Everton currently lie precariously just one point and one place above the Premier League’s relegation zone – but the logic behind an earlier announcement this time around comes from the club listening to the needs of match-going Evertonians through their Fan Advisory Board and Fans’ Forum, so it’s those who inhabit the stands who have asked for this and received their wish.
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