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Livingetc
Livingetc
Olivia Wolfe

Europe's Coolest Place to Shop Homewares Just Launched in the UK — I Scrolled Its Extensive Selection, and Safe to Say, I'm Excited

A living room with light teal walls and a bright orange rug. There is a window with blinds on the back wall and a white modern sofa in the middle of the room. A glass coffee table is in front of a sofa and there is a floor lamp, metal waste basket, and a stack of boxes also in the room.

Ever feel like shopping for homeware online can feel like navigating uncharted waters? Where do you begin? What stores have the best selections? Could someone with exceptional taste just curate all their favorite pieces into one easy-to-navigate shopping experience, please? Well, former ELLE and ELLE Decoration Germany editor, Delia Lachance, did just that with her European-based interiors destination, Westwing. Which, excitingly, has just launched in the UK.

The marketplace aims to go beyond browsing and purchasing premium pieces, she explains — it's a space "designed to inspire customers in how they live with and style their homes." You'll find a selection of pieces from well-known home decor brands, including Ferm Living, Marimekko, Anna + Nina, Les Ottomans, and Sabre, alongside Westwing's own collection (the part I'm most excited about).

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