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Evening Standard
Evening Standard
Business
Simon Hunt

EU says Google ‘abused its position’ in ad market as it demands break-up in services

Google European Union Commission

The EU competition regulator has accused Google of abusing its position in the online advertising market, calling for the break-up of its ad businesses.

The bloc’s competition regulator has said the tech giant should sell off its ad purchasing arms, Google Ads and DV 360, in order to reduce the conflict of interest they have with its online ad sales and auction arms, AdX and DFP.

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