The European Commission has launched a formal investigation into Chinese fast-fashion online giant Shein under its Digital Services Act (DSA).
In a statement on Tuesday, the Commission said the probe centres on three core concerns: the sale of illegal products on Shein's platform — including child sexual abuse material such as child-like sex dolls — the use of addictive design techniques to keep users engaged, and a lack of transparency around how the platform recommends products to consumers.