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Jon Lafayette

ESPN Makes Deal with Genius Sport To Add Data to Hoops Telecasts

ESPN Genius NBA NCAA Genius Sports WNBA
ESPN Genius Sports.

ESPN said it made a long-term deal with Genius Sports Ltd. to add data-driven storytelling to its telecasts of NBA and WNBA games, as well as NCAA sports.

Genius Sports is the exclusive distributor of official NCAA data, and ESPN said it will expand its college sports coverage using real-time team and player stats from Genius.

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