Days after the Chiefs beat the Eagles in Super Bowl LVII, former ESPN president John Skipper proposed a radical idea for the NFL to better monetize the Big Game: put it on pay-per-view. Former NFL quarterback and current New York radio host Boomer Esiason recently explained why he believes it will never happen.
“I assume that there are some number of people that’s the only game they watch the entire year, but they don’t want to be left out. That’s a pretty great place to be for a live event,” Skipper said on The Big Suey podcast Wednesday. “50% of the country does not want to be left out.”
“It leads me to a slightly different discussion, which is if half the country is watching your game and they’re watching it for free, how many of those people would pay a big sum of money to watch the game?”