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Fortune
Fortune
Peter Vanham

'ESG' is dead. Long live E, S, and G.

Image of characters from Disney film Encanto. (Credit: Michael Tullberg—Getty Images)

The tale of ESG in corporate America is one of an extraordinary rise and an almost-as-extraordinary fall.

Less than a decade ago, barely anyone outside the impact investing world used the term ESG. Today, the acronym is everywhere in corporate America. But almost as quickly as it came, ESG is bound to disappear again and be replaced by its constituent parts, having become politicized and polarized.

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