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Birmingham Post
Birmingham Post
Business
David Laister

Escape to the coast or country! Willerby pitches up to address London lag in holiday home ownership

Hull-based holiday home manufacturer Willerby has taken a glimpse of the getaway lifestyle to London’s bustling streets.

A high profile showcase has been given to the market leading company’s designs, as escapes from capital to coast and country were impressed on commuters, with benefits of holiday home ownership underscored.

Willerby teamed up with Park Holidays UK to hold the special event in the city, taking two of its most popular homes, a 40ft x 20ft, two-bedroom Mapleton and a 38ft x 12 ft two-bedroom Gainsborough, pitching them on a high-footfall site at Southbank Centre Square. Close to Waterloo Station, Hungerford Bridge and Golden Jubilee Bridge, it was a three day stay with plenty of marketing activity for the firm, buoyed by a record year that saw sales of £217 million recorded last month.

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