Entering your 'villain era' is a growing TikTok trend with over 368 million views and counting, encompassing a lifestyle shift focusing on prioritising yourself, rejecting societal pressures, and setting boundaries.
While one of the first things that may spring to mind is entering your reputation era (am I speaking to any Swifties out there?), it's actually not as dark and devious as it sounds. In fact, it's actually just a Gen Z rebrand of a self-care home decor trend in disguise: dopamine decorating, which taps into dressing your living spaces for yourself to boost your mood at home.
