Stronger-than-expected sales of replica England football shirts as the men’s national team made it to the final of Euro 2024 helped JD Sports to beat UK trading expectations over the summer.
Shares in the retailer were up more than 8% on Thursday, making the company the top riser on the FTSE 100 index, as analysts said its performance was reassuring in the light of fears about waning demand for athleisure fashion given poor performances by the big brands including Nike.
