There are some big games of rugby this month but Saturday’s World Cup final between the Black Ferns and England is right up there. Interest has skyrocketed to such an extent over the past 24 hours that a world record attendance is assured at Eden Park for a contest with the potential to launch women’s rugby into another commercial stratosphere.
Organisers say there has been huge demand for the last remaining seats, with thousands of New Zealanders clamouring to watch the defending world champions against the Red Roses in an intriguing clash of styles and outlooks. As a result the stadium will be full to its 40,000 capacity, beating the previous record of 34,235 for a women’s fixture set at the same venue last month.