One of the UK's biggest energy suppliers is set to launch a trail scheme that rewards customers for not using energy during specific times.
The feature, entitled the Power Payback trial, is being tested by 1,000 right now, reports Hull Live. This could save those who are Utilita subscribers up to £61 million altogether annually.
Customers will be incentivised to avoid power usage between the hours of 5pm and 10:30pm - by crediting their meters the equivalent to the supplier’s cost savings.