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Zenger
Zenger
Technology
AJ Fabino

Elon Musk’s Twitter Revolution: Users Want To Invest Ad Revenue

SHANGHAI, CHINA - JULY 06: Tesla CEO Elon Musk speaks via video during the opening ceremony of 2023 World Artificial Intelligence Conference at Shanghai World Expo Exhibition and Convention Center on July 6, 2023 in Shanghai, China.Elon Musk's move at Twitter to share ad revenue with creators and content producers signals a new paradigm in the growing creator economy. PHOTO BY VCG/GETTY IMAGES

Elon Musk’s move at Twitter to share ad revenue with creators and content producers signals a new paradigm in the growing creator economy.

Now as a private entity under Musk, the social media company apparently has some users who want more than the financial benefit from their content: they want to invest directly into the platform, according to a poll from Zenger News.

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