
While working to secure enough liquid funds to buy Twitter, Elon Musk had to convince banks his bold ideas for the platform were worth the price of financing. Reports from multiple outlets (like Reuters) suggest Musk was pretty light on details in his conversations with banks, though he did throw a few ideas at the wall to see if anything stuck.
Here’s one way Musk thought he might increase Twitter’s revenue: charging a fee when websites or news outlets want to quote or embed a tweet from verified users. How this would work in practice is impossible to say — if we wanted to insert one of Musk’s tweets here, for example, would we have to go through some approval process? Couldn’t we just use a screenshot instead?