
Elon Musk weighed in on the abrupt shutdown of OpenAI's Sora, telling his followers on X that his own company's video tool, Grok Imagine, is profitable rather than a drain on resources.
The response came in reply to a post suggesting that OpenAI pulled the plug on Sora after losing roughly £780,000 (≈ US$1 million) per day, a claim that has been widely reported by media outlets analysing OpenAI's strategic retreat from consumer video tools.