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Benzinga
Benzinga
Technology
Shanthi Rexaline

Elon Musk Isn't The First: Disney 'Almost' Bought Twitter Until Bob Iger Noticed These Red Flags

As Tesla Inc. (NASDAQ:TSLA) Elon Musk fights a legal battle to steer clear of the deal with Twitter, Inc. (NYSE:TWTR), another executive reminisced about his interest in the social media platform years ago and what kept him from going ahead with a deal.

What Happened: Back in 2016 when the board of the Walt Disney Company (NYSE:DIS) was convinced of the rationale for buying Twitter, meticulous examination showed that a “substantial portion — not a majority” of the users were not real, former CEO Bob Iger said at the 2022 Code Conference, Vox reported.

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