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Chicago Sun-Times

National

Tom Krisher | AP

Electric vehicle makers now aiming to win over mainstream buyers

electric vehicle Stephanie Brinley Chevrolet United States Mary Barra Economy Ford GM Luxury Tesla Inc.

The 2024 Chevrolet SS EV — one of the new crop of electric vehicles that are being targeted for the average driver. (Paul Sancya / AP)

In their first rollouts of electric vehicles, America’s automakers targeted people who value short-range economy cars. Then came EVs for luxury buyers and drivers of pickups and delivery vans.

Now, the companies are zeroing in at the heart of the U.S. auto market: people who want a compact sport-utility vehicle.

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