Edinburgh residents favour one supermarket in particular when preparing for Christmas dinner, according to a study.
Research carried out by New Casinos used Google data to find out the supermarket most in demand in order to reveal the store the people of the capital prefer for their festive food shop, with one crowned the clear winner.
Waitrose takes top spot, with Edinburgh residents most likely to get in the goodies from their local store in time for the big day - and most importantly the huge Christmas feast. From a big juicy turkey to all the trimmings, Waitrose is a firm festive favourite in the capital, with Sainsbury's and Morrisons taking second and third place respectively.
