Eddie Hearn believes Jake Paul's youth and inexperience could be huge benefits as they team up to promote Katie Taylor vs Amanda Serrano.
Hearn handed Paul his professional debut against fellow YouTuber AnEsonGib in January 2020, as well as promoting his older brother Logans' rematch with KSI in November 2019.
And the pair will reunite over the next week for a series of press conferences in New York and London to launch the historic fight dubbed the biggest in women's boxing history.