Ed Sheeran is the biggest name in pop music – and now he’s planning to take on the likes of Findus in the ready meals department.
The singer has applied to trademark his new Teddy Bear logo under three different classifications, which includes meals and snacks, sauces and clothing.
Ed moved into the food industry a few years ago, opening up the Notting Hill pub Bertie Blossoms, near his £20million home in West London which is currently being renovated.