Shoppers have taken to social media to express their confusion and frustration over Easter eggs already being on sale in UK supermarkets. Despite the Christmas period ending just a few days ago, stores have begun preparing their shelves for another big annual event – Easter, which falls on April 9 this year.
However, shoppers do not appear to be happy, with some supermarkets reportedly stocking Easter Eggs as early as December 28. “Hey Tesco, going big on Easter Eggs 4 days after Christmas Day (photo taken in your Bethnal Green store this afternoon) is… Well, it’s just p***ing everybody off. Any thoughts?” Rufus Wright wrote on Twitter on December 28.
Comments under his post include “This is a joke, right??” and: “Barely had enough time to digest my chocolate reindeer and now I can have a chocolate rabbit”.
Independent MP for Ealing Central and Acton Rupa Huq tweeted on December 30: “It’s still definitely December and well within the #12DaysOfChristmas but Tesco Ealing Broadway shelves full of Easter eggs and bunnies as far as the eye can see?!”
The Twitter account for the Guild Church of St Dunstan-in-the-West in the City of London also added to the discussion, posting on December 31: “Really Tesco? It’s 31st Dec, NYE, 7th day of Christmas, and there is nothing of ‘Christmas’ left in your shop on Fleet Street.
“Yet Easter Eggs abound. Easter is over 3 months away. Could you not have waited until after 6th January so we could finish celebrating Christmas first?”