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PC Gamer
PC Gamer
Joshua Wolens

EA pinky promises to 'maintain creative control' in its post-buyout era, but the list of 'cultural values' it plans to keep doesn't mean much at all

Attendees gather in front of an Electronic Arts Inc. (EA) logo displayed on a screen during the company's EA Play event ahead of the E3 Electronic Entertainment Expo in Los Angeles, California, U.S., on Saturday, June 10, 2017. EA revealed two new titles along with the annual iterations of the company's sports games, as well as unveiling the highly anticipated "Star Wars: Battlefront II" open-world multiplayer gameplay. Photographer: Patrick T. Fallon/Bloomberg via Getty Images.

The $55 billion buyout of EA—the largest leveraged buyout in private equity history—has plunged the future of the corporation into uncertainty. It's gotta find some way to deal with the $20 billion of debt its buyers have lumbered it with, and some fear that its new owners—featuring Saudi Arabia's Public Investment fund and Jared Kushner's Affinity Partners—might put the kibosh on diversity and representation in games like The Sims (which would, per one of the series' original leads, be something of a death knell for it).

Well, EA is trying to allay some of those fears (via Polygon). In a new FAQ for employees from October 30, the company promised that it was still "in a strong financial position" despite the small matter of $20 billion in debt and that it will "maintain creative control" over its projects even in its new era of private ownership. It also promises to maintain "a thoughtful, steady approach to AI," after stories circulated about the new owners planning to make heavy use of the tech. What does that mean in practice? Your guess is as good as mine.

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