Dehradun, India – A Bank of Baroda officer from Bhopal zone recalls the day he and his colleagues got the order from their regional office to report to work at 7am on March 24 last year.
They were given a task: sign up customers for the bank’s new app, “bob World”, which was launched six months before. The officer’s branch was given a target of onboarding at least 150 existing bank customers.
