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The Independent UK
The Independent UK
Natalie Wilson

Dubai has created ‘world first’ influencer training programme – here’s why

Dubai has established itself as a capital for influencer content - (Beautiful Destinations Academy)

Looking to live the lifestyle of a social media influencer? The “world’s first dedicated training programme” for travel content creators is launching in Dubai.

Beautiful Destinations, a travel content platform, seeks to “build the careers” of a handful of influencers in collaboration with the Dubai Department of Economy & Tourism (Visit Dubai).

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