Bvlgari's Serpenti icon pulled three of its most recognizable ambassadors into one frame this week, as Dua Lipa, Anne Hathaway and BLACKPINK's LISA were seen together in New York ahead of the U.S. debut of the house's Serpenti Infinito project. A clip circulating online, shared by pop-culture account Pop Base, shows the trio posing in front of a large golden sculptural backdrop, smiling and interacting as cameras flashed.
LISA DUA LIPA AND ANNE HATHAWAY pic.twitter.com/FArhkQ1kQo
— lisa clips (@327clips) September 10, 2026
The gathering coincides with Bvlgari's first public art installation in the United States. The house is placing "auruBOROS — Urban Memory and Collective Dream," a large-scale golden work by Berlin duo Plastique Fantastique, on the High Line at Little West 12th Street from September 10 through September 20, timed to New York Fashion Week. It marks the American chapter of Serpenti Infinito, a traveling project that has previously landed in Shanghai, Seoul and Mumbai, and it comes with new jewelry to match: the installation includes the worldwide debut of new Serpenti Tubogas high jewelry pieces, according to WWD.
MÃE! Dua Lipa chegando no evento da "Bvlgari" em NYC hoje. pic.twitter.com/8Z3Wkk69Wv
— Dua Lipa Brasil (@dualipabrasil) September 10, 2026
In the video, Dua Lipa wore a sparkly gold strapless top with black pants, Hathaway appeared in a pale blue strapless gown, and LISA wore a black-and-gold lace off-shoulder corset look with gloves. All three accessorized with Serpenti jewelry, the coiled-snake motif that has defined Bvlgari's identity since 1948 and become closely associated with each of them as ambassadors for the house.
Hathaway's appearance is notable on its own terms. The pale blue gown put her pregnancy on display; the actress announced in June that she and husband Adam Shulman are expecting their third child. She has continued a steady run of public appearances through her pregnancy, including a red-carpet turn at Bvlgari's Eclettica event in Milan earlier this year.
Anne Hathaway arriving at Bvlgari's event tonight. pic.twitter.com/nMkGnA2TqE
— Anne Hathaway Archives (@ahathawayfiles) September 10, 2026
Dua Lipa and LISA, meanwhile, extend a run of joint Bvlgari appearances that stretches back years, from red carpets in Paris and Taormina to this year's Milan unveiling of the Eclettica collection. Dua Lipa was named a global brand ambassador for the house in February; LISA has held the title since 2019. Both have made Serpenti pieces a near-constant presence at their public appearances since.
The New York installation gives Bvlgari a high-visibility moment during one of the most competitive weeks on the fashion calendar, when houses vie for attention from editors, retailers and social feeds converging on the city. Bulgari North America president Hervé Perrot framed the timing directly, noting that Fashion Week is one of the few moments when fashion, art and culture intersect on a global stage. Placing the sculpture on the High Line, a heavily trafficked public landmark rather than a private venue, also puts the installation in front of tourists and passersby who wouldn't otherwise see an invite-only jewelry event.
Lalisa attends 'Bvlgari Serpenti Infinto Exhibit Event. pic.twitter.com/W1Sbkla0oy
— 21 (@21metgala) September 10, 2026
For readers tracking the ambassador circuit, the New York gathering is also a reminder of how tightly Bvlgari has woven its Serpenti campaign across music, film and K-pop audiences simultaneously. Dua Lipa, Hathaway and LISA each pull from different fan bases, and having all three photographed together in one setting extends the reach of a single moment across separate corners of the internet.
