Get all your news in one place.
100's of premium titles.
One app.
Start reading
Wales Online
Wales Online
Lifestyle
Stephanie Colderick

Dragons' Den viewers stunned as hopeful returns to BBC show and rejects offers a second time

Facing the dragons on the BBC One entrepreneur show Dragons' Den can be terrifying enough the first time round making it rare for someone to give it another shot. But one man entered the den for the second time and viewers couldn't believe it when he ended up walking away with nothing - despite initially having three offers on the table.

Cally Russell bravely set foot in the den for the second time after first appearing on the show back in 2015 looking for investment for his then business. At the time he rejected long-standing dragon Peter Jones' offer.

Cally explained to the dragons that clothing business, Mallzee, which he pitched eight years ago, was successful but he lost it during the coronavirus pandemic. This time round he was pitching his new online sustainable fashion company, Unfolded, asking for £75,000 for just a 2% stake.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.