Dragons’ Den star Sara Davies has told aspiring North East entrepreneurs how she was inspired by an earlier panel member on the BBC business programme.
The founder and creative director of County Durham firm Crafter’s Companion has become probably the best-known face of North East business in recent years thanks to her appearance on Dragons’ Den, Strictly Come Dancing and other TV programmes.
She has also turned the firm she started while at university into a £40m turnover business employing more than 200 people, and was the guest speaker at an event held by the North East LEP to celebrate a programme that aims to reverse low rates of entrepreneurship in the North East.