Start-up venture March Muses, which specialises in luxury gifts, wrapping paper and cards representing people of colour, has secured investment of £50,000 from Dragons' Den angel investors Peter Jones and Deborah Meaden.
The business was set up by Croydon-based mumtrepreneurs Natalie Duvall and Alison Burton after struggling to find gifts that resembled their children.
The brand is known for their Christmas decorations including black angels and Santa baubles that are handmade, paying close attention to skin tone, hair design, body shape and size.