
DraftKings Inc (NASDAQ:DKNG) could benefit from the expected record $30 billion to be legally wagered on the 2025 NFL season. That’s an 8.5% increase from last year's betting handle.
But with rising competition from prediction markets like Kalshi, Polymarket and Robinhood Markets (NASDAQ:HOOD), DraftKings and other sports betting companies face the risk that they will have fewer customers.